Finally — NMA Women’s Tanktops, Cycling Jerseys, & More!

Hello from 24-hour lockdown! I’m in the thick of finishing up the No Meat Athlete book — the manuscript is due Friday, and it looks like the book is still on track to be released this fall. I’m excited; it has turned out really well and I can’t wait to share it with the world. Lots more details to come.

But as you can imagine, this final push to get it done has made it one of those weeks where I have no plans to change out of my pajamas except to run, and even then, certainly no time for a shower. And I’ve left the dogs in charge of babysitting our toddler. (I figured with two dogs for only one kid, that counts as acceptable parenting.)

Anyway, I wanted to quickly post three big pieces of news about the store before I get back to writing.

1. We Finally Have Women’s Tanktops!

Tank you for waiting!

For the past three years, people have asked about women’s tanks just about every time we’ve mentioned No Meat Athlete shirts on Facebook. Well, we finally have them …

Right now, we’ve got extremely limited quantities of two different styles of tanktops. One is a really nifty-looking, racerback-style tank in charcoal color, and the other is a more traditional tank in the same colors (green with white sides) as the men’s version you may have seen.

We only have 5-15 of each size, so I don’t expect them to last past today. But we’re going to try out something new once they’re gone — a pre-order to make sure everyone gets what they want, as long as they order ahead of time. If your size is gone already, you can sign up here to be notified when we’re ready to take pre-orders for the tanks.

Oh yeah, and we’ve also added a black version of the men’s tank. I’m a fan, myself, but perhaps I’m just a tad biased.

2. Cycling Jersey Pre-Order!

Another thing people ask about all the time is cycling jerseys. I’m actually nationally recognized as the country’s 4th or 5th worst cyclist, depending on who you ask, so I didn’t exactly have the fire under my arse that was necessary to get this done.

Thankfully, our lovable Susan Lacke did, and she helped design the shirts and make arrangements with Primal Cycling Apparel to have them print and handle the orders. (Okay, actually Susan did all of that. I didn’t help at all.)

The shirts look amazing, even to this non-cyclist. Without us making a cent on them, they cost 70 dollars from Primal (but people tell me that’s what cycling jerseys go for). If you’d like to get one, visit the Primal page, create your account, and then order before the deadline.

Mega-important note: This is a PRE-ORDER. That means there’s a firm deadline (Saturday, Jan. 26th, at 11:59 PM Eastern), and then it will take 10-12 weeks for the shirts to be printed and shipped. (That puts us in April.)

If it goes well, we’ll bring them back and do this again, but this your only chance to grab a No Meat Athlete cycling jersey for at least a few months. So if you want one, get it here, and before the end of the day on Saturday!

3. A Sale on Everything Else!

And last but not least, we finally got in the big shipment of stuff we’ve been waiting for ever since we ran out of just about everything during our Black Friday sale back in November.

So now through Monday, Jan. 28th, everything in the store, including ebooks like the Marathon Roadmap and the new Marathon Starter Kit (but excluding the new tanks), is marked at 15% off.

Why a sale? Because shirts went so fast in the Black Friday sale that a lot of people didn’t get a chance to take advantage of it before we ran out of everything, and I felt bad about that. So think of this as a make-up sale. And hey, sales are fun, plus it’s nice to get everyone all decked out in NMA stuff before spring race season starts!

Visit the store to take advantage of the sale before it ends on Monday!

Alright, that’s all from me. It’s back to writing, to get this book finished and out the door. 

See you soon! 



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  1. Congrats on almost being done with the manuscript — that’s huge! Can’t wait to get my copy. Love the tanks, too!

  2. I love NMA shirts, I always get lots of comments when I wear one for a race!

  3. Stacy Sutton Kerby says:

    Hi Matt! Glad to see these! I’ll be ordering soon (have to decide between racer back and traditional tank).

  4. Just received my fist NMA shirt – wow, it’s just perfect! I love the length and the sizing was perfect. I’m training for my first Marathon with The Marathon Roadmap and plan to wear my shirt (every chance I get!) in May for those finisher pics. 🙂

  5. Hej i really like your shirts!
    can’t you create a shop with spreadshirt?
    greetings from Berlin 🙂

  6. I am impatiently waiting my NMA cycling jersey. Any update on when they’ll be shipped?

  7. Shanon Sterrett says:

    Can i still order a NMA cycling jersey for 2016 season?

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