New NMA Stamp-Logo Items and a Special on Ebooks

I’ve got a couple new things to tell you about today, but first I wanted to take a minute to let you know what I’ve been up to.

If you’re a frequent reader, you’ve probably noticed that we haven’t had a ton of new posts here recently — just one a week for the past month or so, when ordinarily I shoot for two (but don’t always hit it!).

You can call it a summer vacation, I suppose. I’ve been taking some much-needed time away from the computer to focus on a few other, no-less-important things (some with No Meat Athlete, some at home). A few very exciting new things have developed, but right now I’ve got to keep them surprises. More to come soon!

But I’m getting back into the swing of things. I haven’t stopped running, and a week from Friday I’ll be running in the Blue Ridge Relay with 5 friends. We’ll share a vehicle and take turns running, to cover a total of 200 miles, all day and all night, from the Virginia-North Carolina border down to Asheville (where I live). I have no idea what to expect, but I’m guessing it’ll be mountainous, fun, and sometimes miserable. And that the car will smell terrible.

One more piece of news before I get to what’s new: No Meat Athlete will be returning to the DC Vegfest this year, on September 22nd! My wife Erin and I had a ton of fun meeting people last year, so I hope you’ll come out and say hi if you’re in the area.

New NMA stamp-logo shirts, stickers, and magnets

We all know the carrot has been the long-time cartoon face of No Meat Athlete, but about a year ago I started to think I’d be more likely to wear my shirt more if it looked a little … well, tougher. And less carroty.

So I talked to my friend Jenny about working up a new, slick, alternate logo, and she came up with what I now call the “stamp logo.” (The idea was originally an ironic take on those beef stamps you see in ads.)

It’s not really fair to call it new, since we’ve been selling a few stamp-logo items since early spring, but having seen their popularity, I can say they’re here to stay. So just last month we got in stickers, magnets, and some white technical shirts to add to the line of red and grey ones.

Check out all the new stamp-logo stuff in the store! We’re pretty short on quantities of a few of them (what else is new), but if your size is out, it should be back within a few weeks — or you have one more reason to come to DC Vegfest, where I’ll make sure we’re stocked up!

And not to worry, carrot fans — he/she/it isn’t going away, and will still grace plenty of shirts and remain the logo of the site.

End-of-summer special on Marathon Roadmap and Half Marathon Roadmap!

I’m not really into doing sales. Bonuses sometimes, but I don’t usually do the straight prices-slashed sale. But hey, it’s the end of summer and I figured it’d be fun to offer each of No Meat Athlete’s two popular training guides at 35% off for a week (that’ll save you $13 on the Marathon Roadmap and $10 on the Half Marathon version).

That week, however, is almost up — the special price goes away tomorrow (Thursday) at 8pm Pacific.

Here’s a snippet from an email that No Meat Athlete reader Steph sent to me, after she finished her first half marathon (the Providence Rock ‘n’ Roll Half) using the Half Marathon Roadmap:

Steph, after her first half marathon

I can’t thank you enough for writing that book. I’ve learned so much, it helped calm my nerves and to be perfectly prepared the morning of the race. I’ve made it through the training injury free, although I did have to stop wearing heels on a daily basis about 6 weeks into the training to get rid of a nagging dull hip pain. I’ve been in flats for over 2 months straight and no more hip pain since. I’m addicted to my morning smoothies and even my husband is a fan of giant salads for lunch now. I’ve also dropped 14 pounds since last year, which is great. The biggest change I’ve noticed, is this confidence I have now, that if I train hard enough, and smart enough, I can achieve any goal. About 2 weeks before the big race my mother in law asked me how did I know I could run 13 miles if I never have before, and inside I just knew I could, and I said, “I’m just going to do it, there’s not much thinking about it, I’m not going to be the fastest, but I’ll finish.” …I love my running life, and I can’t wait to call myself a MARATHONER! Runner for life right here!

So if you’re on the fence about making the commitment to run your first marathon or half as a vegetarian, I hope I’ve given you one more reason to say, “Screw it, I’m doing it!”

You can find out more details about the special here. Remember, the price goes back up tomorrow evening!




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  1. Just found your blog and read a ton of your posts. I love it! You present solid info in a fun, easy to read format. Keep up the awesome work!

  2. Jon Weisblatt says:

    Hey Matt,
    The new logo is nice but please don’t get rid of Carrot Top! (got another nickname for him but it’s too vulgar to print). My wife and I love our carrot shirts! Will you still be producing merchandise with the old logo as well?
    Good luck on the relay. If you put Vicks vapor rub or biofreeze under your nose the smell in the van may be more tolerable. Good luck!

  3. I like the new logo. You will truly love the 200 mile relay. I did DC last year and am doing Lancaster to the Poconos in PA, because it was so much fun doing DC. You will be amazed at how you can function on so little sleep. Can’t wait to hear about your experience.

  4. Hi Matt, I like your carrot logo, but appreciate the new option. May I suggest that you consider a shirt using your logo in a smaller– above the left breast,for example–manner? One of these days I will order a shirt for both myself and my daughter…but I’m really not that fond of having my whole shirt taken up with writing and graphics. I love your site though, and would be happy to support you in your endeavors.
    have fun at your relay race, and don’t forget the RR.

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