If you read my last interview with vegan pro triathlete Brendan Brazier, you can understand why I was a tad less excited to try Vega Shake & Go than I normally am about trying a new Vega product. Brendan described Vega's Shake & Go Smoothie as a "mass-market product" that "doesn't have anywhere near the…
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Alright, you're going to love this one! Last week I talked on the phone to Brendan Brazier, the vegan professional Ironman triathlete, author of Thrive and Thrive Fitness, and creator of the Vega line of sports nutrition products that I often review on No Meat Athlete. I've been collecting questions ever since my first interview…
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I have officially decided that Vega is my favorite health food brand. Everything I've tried from them has been great. I think having pro triathlete Brendan Brazier (see my interview with him here) behind the company helps a lot. Having read Thrive, I know the kind of painstaking attention to detail he pays to what…
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Ok faithful NMA readers, all the time you've wasted reading my blog might finally be worth a damn! Brendan Brazier, vegan pro triathlete and author of Thrive, has a new product that's finally available in the U.S., and a lucky reader is going to win a tub of it. The product is called Vega Sport…
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Ever since I finished reading vegan professional Ironman triathlete Brendan Brazier's Thrive two weeks ago, I've been completely inspired to transform the way I think about food. I've made the meals and smoothies from it almost every day, posting many of them on this blog (with Brendan's permission, of course). But amidst all my excitement,…
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The Thrive Diet As I've started to learn more about vegetarian endurance athletes and their diets, I've noticed something interesting. First, there is a disproportionate number of them; that is, the percentage of well-known endurance athletes who are vegetarian is much higher than the percentage of vegetarians in the general population. While there could be…
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