To me, the “Nada” sounds like the name of a fake product from one of those Saturday Night Live commercials.
I can imagine the marketing meeting now…”Well, we can’t call it the ‘Nothing,’ guys, because who wants to pay for nothing? I know, how about we just use the Spanish word? Then ‘nothing’ will seem seductive and spicy and awesome!”
So the name is kind of dumb, but then again, a lot of their names are funny (Hot Sauce?), so maybe it’s a joke.
Regardless, Somnio won me over on the Nada. How?
With (a) some really nice packaging, (b) a DVD “owner’s manual” with exercises and a plan to help make the transition to minimalist running gradual, safe and painless, and (c) a pair of shoes that truly delivers on achieving a balance somewhere between practicality and barefoot running.
I decided that a video review would be more helpful than a written one, so here you go! I used the Vibram Five Fingers and Brooks Green Silence to give some context. Take a look and let me know what you think.
(And just to be clear, Somnio sent me these shoes for free to review on my site. I think I’m supposed to tell you that so I don’t get locked up.)
Thanks to Somnio for sending me the shoes to review. Check out the Nada at Somnio’s website if you’d like to learn more — you can even apply to be a tester for their stuff!
P.S. Let me know what you think about video posts so I can decide whether to do more of them. Yay or nay?